Dream of Blue: A Handmade Liquor with Exquisite Packaging

Unleashing the Spirit of Craftsmanship

Dream of Blue is a meticulously designed liquor created by the talented team at OCD&Design Department Project 3 Groups. With a focus on handmade art and originality, this product stands out from the rest. The team's dedication to craftsmanship is evident in every aspect of the packaging and design.

The outer packaging of Dream of Blue features wood grain handmade paper, adding a touch of elegance and sophistication. The bottle itself is a work of art, adorned with intricate decorations crafted by the skilled members of the red handicraft-making team. The choice of champagne gold plating for the bottle further enhances its visual appeal. To ensure the packaging is truly unique, the entire bottle seal sticker is made by hand, and the bottom is delicately decorated with relief, adding an extra layer of originality.

Utilizing glass, paper, and plastic, the team at OCD&Design Department Project 3 Groups has brought their vision to life. The technical specifications of the outer packaging measure 135cm*120cm*33cm, showcasing the attention to detail and precision in the design process.

Dream of Blue is not just a visually stunning product; it also conveys the ideas of modern Chinese aesthetics towards traditional Chinese white spirit. The brand new packaging design provides a sense of visual relaxation while staying true to the cultural spirit of the YangHe brand, one of China's well-known white spirit brands with a history dating back almost a thousand years.

The design process for Dream of Blue was not without its challenges. The most significant hurdle was selecting the material for the bottle and external packaging. Initially considering glass or plastic, the design team realized that neither material could capture the color of the water drop on the bottle to their satisfaction. Seeking expert advice, they consulted with factory workers to explore alternative options, ultimately leading to the use of wood grain handmade paper and champagne gold plating to achieve the desired effect.

The attention to detail in Dream of Blue extends beyond the aesthetics. The designers incorporated anti-counterfeiting ink and banknote anti-counterfeit technology to enhance the technical difficulty of the product, ensuring its authenticity and uniqueness.

Recognized for its outstanding creativity and ingenuity, Dream of Blue was awarded the Bronze A' Packaging Design Award in 2017. This prestigious accolade is bestowed upon designs that exhibit strong technical and creative skills, contributing to improvements in quality of life and making the world a better place.

With Dream of Blue, OCD&Design Department Project 3 Groups has created a masterpiece that not only showcases the team's craftsmanship but also pays homage to the rich cultural heritage of Chinese white spirit. This exquisite liquor is a testament to the power of design in elevating everyday products into works of art.